Bob Williams Appointed VP of Sales and Marketing at Axon

Feb 25, 2014

RALEIGH, North Carolina — Axon, powered by ProMach, announced today that packaging industry veteran Bob Williams has joined the division as Vice President of Sales and Marketing. Axon is a leading manufacturer of fully automated, heat-shrink labeling, tamper-evident banding, and stretch-sleeving equipment. In the past three years, Axon has introduced the most advanced series of new products in terms of productivity and flexibility in its more than 30 year history.

Since 2006, Williams has been Vice President of Sales and Marketing for Triangle Packaging Machinery Company. During his nearly 20-year career in the packaging industry he also held senior level management and sales and marketing positions with such firms as SWF Companies and GD Package Machinery, Inc. Williams, a graduate of the United States Military Academy, West Point, holds a Bachelor’s of Science Degree in Engineering.

“Bob Williams brings to Axon a superior skill set in marketing innovation to the packaging industry,” said Brad Wegner, Vice President and General Manager, Axon. “ProMach personnel have worked with Bob on various PMMI committees for years and are impressed with his integrity, knowledge, and energy. Bob is a great addition to Axon’s team.”

“Everyone who knows me understands that I have a passion for new technology, and that I bring a fiercely competitive spirit to sales. They also know that I believe you must be honest and straight-forward with customers and colleagues,” Williams said. “Axon’s culture, its customer base here and in Latin America, and its remarkable level of product innovations provided both a career opportunity and a personal compatibility that I am truly excited about.”

For more information on Axon’s heat-shrink labeling, tamper-evident banding, and stretch-sleeving equipment call 1-800-598-8601. Visit

About Axon

Axon provides our customers the means to produce attractive sleeve labeled products and tamper evident protected packages with dependable performance and unmatched flexibility that translate into dollars and cents on the bottom line. Engineered for reliability and value, Axon solutions includes shrink sleeve applicators, stretch sleeve applicators, tamper evident band applicators, and heat shrink tunnels for pharmaceuticals, beverages, processed foods, dairy, health and beauty, household, and chemical products. Axon is a product brand of ProMach, a global leader in packaging line solutions. As part of P.E. Labellers and the ProMach Labeling & Coding business line, Axon helps our packaging customers protect their reputation and grow the trust of their consumers. ProMach is performance, and the proof is in every package. Learn more about Axon at

Media Contact
David Starck | 1-720-390-7707

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