How to Specify Application Equipment for Heat Shrink Labels

Heat shrink sleeve labels are one of the most dynamic, innovative, and cost effective means of differentiating products on retail shelves. Understanding key facts about the heat shrink label application when specifying new equipment will help brand owners achieve the lowest total cost of ownership over the life of the solution. The variables and considerations of the heat shrink label application include:

  • Size, shape, and material composition of the package
  • Line speed
  • Film composition
  • Heat tunnel type
  • Expertise and reputation of the system’s manufacturer

There are two major components to a shrinkable sleeve solution - the applicator and the heat tunnel. Both are important. A properly functioning heat tunnel, however, is the key to successful long-term operations. Heat tunnels are not simply caverns with a conveyor where heat is applied. Heat tunnels are highly engineered machines - with every heat tunnel specifically designed to meet the unique conditions of the packaging line on which it is installed. Complete systems, applicator and heat tunnel, range from $30,000 to $300,000, depending on the size and shape of the package and the line speed...

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